KENYA – NCBA Group, a bank that was formed from the merger of NIC Group PLC (NIC) and Commercial Bank of Africa Limited (CBA) Group has unveiled a new logo and tagline (Go for it) as it officially commences operations as the country’s third largest bank by assets, reports KBC.

The Central Bank of Kenya and the National Treasury granted approval for the merger via a Kenya Gazette notice of Friday, 27th September 2019.

The approval paved the way for the two organisations to officially start operations as NCBA Group PLC from Tuesday, 1st October 2019, with the Kenya operating bank being called NCBA Bank Kenya PLC.

Isaac Awuondo, Chairman designate of NCBA Bank Kenya PLC said the new brand identity will enable the combined entity to leverage on the strengths, values and historic legacies of the former two brands.

“We are pleased to unveil our new inspirational logo, as part of our journey to bring our merger under one unified banner. Starting this month, the new NCBA logo and visual identity will be rolled out gradually across all our customer touch points,” said Awuondo.

John Gachora, NCBA Group Managing Director said the name and logo reflects the new bank’s deep roots and experience in the region and it also represents the ambitions of the bank to become the first bank in Kenya and to grow across the continent.

“We are excited about our bold, new unified identity which sets us apart and resonates very well with our customers. NCBA is a stronger and larger bank, with the financial strength, expertise and regional connectivity to put its customers first through an expanded range of products and services,” says Gachora.

The bank will over the next month finalise the harmonisation of its systems so that its customers can enjoy seamless services across our channels in Kenya.

“Our ambition is that by 1st November, all NCBA customers will experience the same service levels regardless of their previous relationship at NIC or CBA,” Gachora said.

The next phase of the merger is the integration of the businesses in Tanzania, Uganda and Rwanda, which is still subject to specific regulatory approvals from those countries.