EGYPT – dKilo, an Egypt-based digital advertising (adtech) company, has secured US$3.2 million in seed funding distributed between equity investments and financing in a seed funding round, through ReviveLabs via Upturn Ventures, which was announced at the Leap24 conference.
This investment will fuel dKilo’s mission to transform out-of-home advertising through a cutting-edge online platform. The investment round aims to support dkilo in the Saudi market, where the company seeks,
Founded in 2020 by Mohamed Mousa and Sherif Abdelaty, dKilo aims to revolutionize out-of-home advertising by connecting brands with audiences beyond the traditional digital space, thereby offering new avenues for e-commerce businesses to enhance their visibility and drive conversions.
This platform serves as a pioneering street-level AdTech solution, designed to transform the out-of-home advertising landscape in the Saudi market.
The strategic investment from Upturn Ventures, coupled with the expertise of e-commerce Revival Labs, aims to introduce innovative approaches to out-of-home advertising, reshaping the industry’s dynamics.
By leveraging mobility, dKilo’s platform empowers brands to connect with their target audience in real-world environments, providing them with unprecedented opportunities for engagement and interaction.
Through this partnership, dKilo and its collaborators are committed to redefining consumer engagement in the region. By embracing progressive communication strategies, they seek to offer a glimpse into the future of marketing, where brands seamlessly connect with their audience across various touchpoints.
dKilo’s mission extends beyond merely facilitating brand-consumer interactions; it aims to foster meaningful connections that drive tangible results for businesses.
With a focus on enhancing brand awareness and driving conversions, dKilo’s platform catalyzes growth and innovation in the ever-evolving landscape of advertising and e-commerce.
As the demand for innovative advertising solutions continues to rise, dKilo remains at the forefront of driving change and shaping the future of out-of-home advertising.
With the support of its investors and partners, dKilo is poised to revolutionize the industry and empower brands to reach new heights of success in the digital era.
It’s worth mentioning that dkilo has plans to expand its operations in the Saudi market by enhancing its presence and increasing the number of clients it serves.
The company also aims to develop its technologies and digital platform to meet customer needs and provide more effective advertising services.
Additionally, dkilo seeks to build strategic partnerships with other companies in the digital advertising industry to exchange knowledge, experiences, and enhance innovation in this field.
These partnerships are expected to strengthen dkilo’s position as one of the leading companies in the digital advertising sector in the region.
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